It Really Is Common Sense...
We all know as business owners and service providers that the fortunes are made in follow up but also that the money is in your list. We know that we need to stay in contact with our client's and prospects on a regular basis. Common sense tells us that if we just stay in contact our clients will become advocates of ours and refer us to everyone and never go to a competitor again. We know that the more we communicate with prospects our chances of landing them as a paying client exponentially increase. The challenge is having a system, other than just email, that can automate the process...until now. The other challenge is that we don't take the time to write even an email follow-up campaign. All that changes today, read on...
SIMPLE Marketing Systems Uses T.O.M. Software
At SIMPLE, we really don't like the word CRM for relationship software. CRM stands for Customer Relationship Management, but we have found that almost all CRMs on the market focus on prospecting and converting business, not truly on building relationships at all. T.O.M. is the only Relationship, Retention, and Referral System that you will need. Once we implement T.O.M. into your system, rest assured that your past clients, prospects, people you meet at networking events, or people you meet in passing will receive the appropriate "touches" into perpetuity to keep you and your brand Top Of Mind for years to come.
T.O.M. automates emails, text messages, ringless voicemail, and even direct mail postcards if you choose. All campaigns are done for you, in relation to your industry. Just enter the contact information of anyone you want to stay in touch with, click submit, and let T.O.M. take over. Attend our next live webinar, or schedule a one-on-one call today.
True Multi-Channel Communications with Clients
All of us have a preferred way of communications and you need a true multi-channel system to speak directly to clients to ensure your message is delivered. You cannot rely on email alone, which is why TOM gives you the flexibility of multi-channels of communication methods.
Each Done For You Campaign Will Include...
Done For You Entertaining Emails
This is where everyone has it wrong. Your clients are NOT interested in “industry newsletters” they want to be entertained so entertain them. The purpose of any communication is to keep you on top of mind. With these trivia, brain teasers, and riddle emails your clients will look forward to every email you send. We know this from experience. You don't have to write a single one, industry-specific, ongoing emails are pre-loaded in your system. But wait! In ten seconds you can change the main message of every email going out and do it as often as you want. You gotta see this to believe it.
Timely Text Messages
Each campaign will allow you to send a personalized text message as often as you like, we recommend one every one or two months, to your clients, prospects and people you network with. Don't get fancy here, you simply want to say "hi". Your text messages will say; "Hi John, this is Mike, just checking in to see how you are doing. Call anytime, stay safe and healthy." Or something to that effect. Keep in mind, the younger generation prefers text. There is an additional small fee per message, attend the next live demo event.
Weekly Automated Posts To Your Social Accounts
We all know we need to engage our social audiences but finding the time and content is hard at times. Tom will post to your Facebook, Twitter and LinkedIn accounts once a week with entertaining content that your followers will enjoy seeing. These entertaining posts will get your audience sharing and leaving comments pulling more and more people to your profile so you can grow your audience. Want more than once a week? You have the luxury of adding your own content anytime, to all accounts, with a few clicks.
Nothing Says You Care Like A Postcard
As an optional feature, you can add done for your holiday postcards. Our upgrade package includes from 1, 3, 6, or 9 postcards each year. Each postcard is personalized to your client and you can choose the holidays you want. Heck, you can even choose a birthday wishes card if you can get your client's birthday. You can change your personal message with a ten-second tweak. Postcards are the most personal way of reaching your clients and have very high perceived value.
Automated Appointment Reminders
Just because a prospect makes an appointment doesn't mean they don't need to be reminded. Just enter the time and date and Tom will send out an email and text reminder the day before the scheduled date. Heck, Tom will even call and remind them. You could send a postcard to remind them if you have enough lead time. Want multiple reminders? You can do that too.
Ringless Voicemail Drops
You’ll love this, your clients, prospects and everyone you meet can receive a voice mail from you as often as you like where you just say “hi”. We recommend once every one or two months. Don’t worry, you never have to pick up the phone. You simply record three messages during your onboard session with our highly trained staff and away you go. These messages never ring your client's phone but go directly to their voice message center. None intrusive but they have no idea you automated the entire process. They believe you took the time to call. There is an additional small fee per message, ask your rep or attend our next live event or request a personal demo now.
Your One-Stop Shop...
Gone are the days of needing software for each facet of your business. With TOM working as your most efficient, yet affordable employee, you have the tools in one place to accomplish everything you need for business growth. TOM not only offers multi-channel communication but so much more. You will be able to easily ask for online reviews from the right clients, get feedback from your contacts so you know exactly how to improve your business, build dynamic forms to capture the perfect leads, segment your database so you can speak directly to a certain group in the appropriate manner, and so much more.